Cross Creek Advisors

About Cross Creek Advisors

Cross Creek Advisors is a venture capital firm that operates out of Salt Lake City, Utah. Established in 2006, the firm takes a dual-strategy approach to investments, focusing on both direct investments in companies and fund investments. They have a defined preference for ventures operating in various high-tech and high-growth sectors. Their areas of interest include information technology, where they look for innovative Software-as-a-Service (SaaS), web marketplaces, and broader IT and TMT (technology, media, and telecommunications) solutions. They also focus on hardware and manufacturing, identifying companies that stand out in these fields due to their technological advancements or unique product offerings. HealthTech and fitness, as well as medical devices and hospital services, are also significant for Cross Creek Advisors. They invest in businesses that show potential to impact the healthcare and wellness industries with novel products or services. Furthermore, they have an interest in investment management sector investments, seeking to support operations that could influence how investments are made and managed in the future. Cross Creek prides itself on building bridges from private to public markets, signaling their commitment to facilitating growth for their investments, potentially leading to IPOs or other liquidity events. On their website, they emphasize their active investments and exited investments, indicating a hands-on approach in nurturing portfolio companies and a track record of successful exits. Other sections such as about, team, news, careers, and contact suggest that they maintain transparency about their operations and are open to engagement with entrepreneurs, investors, and potential employees alike.